📖 Million Dollar Weekend by Noah Kagan

Topic: Business | Medium: Audible | Rating: 4/5

Notes:

• Creators courage - experiments, make mistakes, have fun
• Embracing his failures as the guy was fired from Facebook
• Get used to asking - ASK FOR IT - be persistent, follow up
• "Now not how"
• Sales is educating
• Start with customer and work backwards
• Become a problem seeker - find solutions and determine if could be a viable business
• Find existing demand and satisfy it
• Market size - potential customers - Google trends
• Determine if million-dollar idea using the 1 minute business model: Use Facebook ads - size keywords and location. Price x customers = million?
• Your plan is to make money
• Bigger deals per transaction
• Clients with bigger disposable incomes
• One-off or recurring sale?
• Revenue dials
  - Average order
  - Frequency
  - Price point
  - Customer type
  - Product line
  - Add on services
• Pivots
• Focus on getting customers
• Law of 100 - consistency