📖 Key Person of Influence by Daniel Priestley

David Guerrero -

Topic: Branding | Medium: Audible | Rating: 4/5

Passion

  • What lights you up? What’s easy for you?
  • Be the irreplaceable life force of a project, industry etc
  • Changing nature of jobs - teams on demand, outsourcing
  • Build your story not your CV
  • Build a brand, IP
  • Share what you care deeply about
  • Time in inspiration and creativity is better than drudging it out
  • Places, people, books
  • Micro niches
  • Your story. Now. Don’t chase other people or trends
  • Make a list of timeline - high and lows. Are there any themes?
  • Skills and talents?
  • I am already standing on a mountain of value, my story is valuable, my experience is unique, and I am highly valuable as I am. All of my future will come from the process of creative output.
  • Struggle with morality and self-criticism. Being a twin struggling with my sexuality, being embarrassed in my study graduating of my class, learning to love my sexuality and my identity, working hard at the corporate investing myself in my mindset investing in property, trying to unconventional
  • Show up as someone who adds value, gets things done, knows people

How to become a KPI:

Order is important!

1. Pitch

  • What you do? Enroll people.
  • Influence comes from output. Not hard work
    Appear on podcasts (don’t run one)

2. Publish idea

  • Book tips - to gain credibility
  • Promotion
  • Write 10 articles

3. Productize your value

  • Products don’t make money, product ecosystems do

4. Profile

  • Wealth is big idea (not land or assets) intellectual property

5. Partnerships

  • Request vs opportunity- I need more sales commission
  • Connect people that can work togther - builds your network

Mindset

  • Resource is only defined by our ability to use it,
  • Resource is nothing without resourcefulness
  • Overcommit then figure it out
  • Resources appear once you commit
  • Subscriber group paid
  • Opportunities come to you

PITCH IDEAS (by be)

  • Why am I the necessary life force? But I love problem-solving. Figuring it out. Making money out of nothing. Working smarter not harder to yield a better outcome.
  • To help others on their journey because I know how daunting it can be to simply start, ask a question, and be in a position to lose money. But the negative is never bad as it seems. And working on the scary is awesome.
  • We work in companies making high-powered decisions. But when it comes to our personal lives we are paralyzed.
  • Making money, understanding the game of finance is form of personal development. Empowered to think differently, get outside your comfort zone, collaborate with talented minds because to get anywhere you need a team.